Get the word on the street

In a previous post I wrote about how having callers on a phone-in show can add some life to your programming. But there are some pretty high hurdles to overcome if you want to do it well.

That got me thinking…what are the alternatives? When I was a young news reporter stuck for something to write about my editor would send me out to go speak with people shopping in the High Street.

It would mean approaching complete strangers, introducing myself and asking a question about something topical that I thought they would have an opinion on.

Such as: “Do you think the local MP should resign over his decision to …. fill in the blanks.”

Or: “Do you … Read the rest “How to do vox pops”