The bits in-between the music
Listening to the radio as a teenager I quickly realised I enjoyed the jingles as much as the music. Using a cassette recorder I’d do my best to do a mixtape – not of the hits, but the jingles!
Living near London I grew up listening to Radio Caroline, LBC, Capital Radio, Radio London, and Luxembourg among others.
Over the years the style of jingles have changed in tandem with the music stations play. Today you’re as likely to hear jingles that feature a voice mixed with imaging elements as you are a fully sung production.
As you can tell I really enjoy radio jingles, so – in no particular order – here is my little homage to jingles down the … Read the rest “The changing sound of radio jingles”