It goes without saying that I like everything about radio, even movies that feature radio stations. The first movie I watched about radio must have been FM (pretty sure I left the cinema disappointed). Then came Good Morning Vietnam… So I thought it a good idea to pull together my […]
Broadcast
43 posts
I recorded a music show and while it sounded okay, I felt something was a bit off – but couldn’t put my finger on it. The music seemed to be stereo, but it wasn’t. There was something up and I had no idea what it could be. Was it just […]
Updated 17 September 2022: Alex Belfield was sentenced at Nottingham Crown Court to five-and-a-half years in jail on 16 September. Full report at Radio Today. YouTube sensation Alex Belfield from Nottinghamshire, UK, provides a cautionary tale for anyone wanting to shock their way to fame and fortune at the expense […]
I’ve written a few posts promoting the benefits of local radio and hyper-local radio over the years. I’m a bit like a cracked record in that regard as I really believe that’s what radio should be used for. I’m returning to the topic as a result of a long journey […]
What can you stop doing? What are you doing now that's part of the routine that may be near pointless and deliver zero meaningful returns for the time and effort?
When it comes to books to help you find your way as a station manager or broadcaster, the field is wide open. However, there are two or three I have come to rely on. Top of the pile for me is Essential Radio Skills by Peter Stewart (there are two editions and […]
Most hobby and community broadcasters can’t hope to match the marketing spend of corporate stations. But that doesn’t mean you can’t advertise and promote your station. As a low-budget broadcaster your musical output may be just as good as the commercial station but how do you let people know you […]
The most recent Share of Ear® study from Edison Research finds that 12% of all AM/FM radio listening is via streaming, while 88% of listening is done to a traditional, over-the-air radio signal.AM/FM radio content in the U.S. is now available through a variety of digital apps and devices, making radio listening possible on […]
In my opinion the best thing any radio station can do is to give its listeners a voice on air with a talkback show. It’s the equivalent of the local paper’s letters page, except you get to question, debate, and discuss the issues raised by callers for all to hear. […]
When presenters aren't on air you'll likely fall back to a curated playlist of tracks you expect your listeners to enjoy – ideally you have selected 'sticky' tracks.
Writing the script for a radio commercial seems an easy thing to do. Mention the name of the company, the thing they want to promote, add a catchphrase or slogan, and end with a contact phone number – job done. But like anything in radio, it’s all about the connection. […]